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Fiesta San Antonio

To generate buzz for Fiesta San Antonio, we created a mythical chicken to explain the thousands of brightly colored, confetti-filled eggs known as cascarones. This resulted in two things: 1. A heated online debate over the existence of the "Fiesta Hen." 2. So many calls asking to buy copies of the ad that we produced a poster and sold it.

Print

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Online

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Social: Fiesta Hen Sightings

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